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Our Story
We harness the power of nature to create safe, effective, and sustainable solutions that prioritize the well-being of our customers and the world we live in.
Don't Know Where to Start?
We have you covered with a step by step guide on how to make the transition to clean beauty.
Our Ingredient Promise
We select only the purest natural and organic ingredients.
Our Tried & True
From sulfate-free shampoos, organic hair sprays and hair pomades, to natural facial oils, body washes and moisturizers, these organic products are customer faves.
Cultivating a Cleaner Future
We’re always exploring ways to reduce our footprint—from how our products are made and packaged to where they go when we’re done with them.
Our Partnership with GreenSpark
Every item purchased on our website results in the retrieval of two ocean-bound plastic bottles.
How to Recycle
Discover the different packaging types we offer and how to responsibly recycle them.
Sustainable in the Spotlight
Shop sustainability with our USDA Certified Organic best-sellers.
Three Easy Swaps to Detox Your Beauty Routine
Discover a cleaner, greener beauty routine with these three effortless swaps.
Argan Oil - Our Liquid Gold
Argan oil is packed with essential fatty acids, age-fighting antioxidants.
Style Naturally