The Secret Behind a Sulfate-Free Lather

At some point or another most people have been told to remove sulfates from their hair care regimen. Whether it’s to prolong the vibrancy of hair color or because sulfates are known to irritate sensitive skin, there are more than a few reasons why banishing sulfates from your haircare routine is a good idea.

You may be surprised at just how many shampoos and other beauty products contain sulfates such as sodium lauryl sulfate, or SLS. SLS is an emulsifier and foaming agent that helps soaps, shampoos and cleansers create a foamy lather that makes skin and hair feel clean. However, that super-clean feeling can actually mean that skin and hair have been stripped of their natural, protective oils, leaving complexions and strands dried out and damaged with prolonged use. SLS also notoriously strips hair color, leaving vibrant, rich hues dull and faded.

When it comes to natural hair care, many companies have chosen to eliminate sulfates, leaving their shampoos without lather entirely. These formulas tend to be thinner and more difficult to evenly distribute throughout the hair and scalp, which makes it tough to get an all-over clean feeling. Unfortunately, this has left natural shampoos with a reputation of being inadequate, or simply not being as enjoyable to use as a shampoo formulated with sulfates.

Luckily, sulfates aren’t the only way to get a great lather.

In all of our shampoos at John Masters Organics, we use naturally derived surfactants sourced from coconuts that provide our formulas with a rich, creamy foam, making every wash feel luxurious. In our fan-favorite Shampoo For Normal Hair With Lavender & Rosemary we use coconut-derived Cocamidopropyl Betaine to create our signature lather so you can enjoy a lush, effective wash that evenly distributes throughout hair for healthy, naturally clean locks from root to tip.

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